You got into functional medicine because you wanted better care for your patients.
And less hours, stress, and burnout for yourself.
But instead, you're spending your evenings researching EHR platforms, trying to bring in more patients, and wondering why a practice you built for freedom still feels so heavy.
It's surprisingly easy to leave a broken system and accidentally build one of your own
Building a successful functional medicine practice is something entirely different
Being an exceptional clinician is one thing…
- Dr. AJ Burandt, MD, Plotline Health
“I hired Lyndsy as my business coach from day one of starting my practice. She has been with me the entire journey from start to finish. I went from being completely out of my comfort zone to having a fully functioning medical practice in less than a year.”
Whether you're fantasizing about leaving the insurance model or are already running your own practice, this is your chance to get direct mentorship from someone who's built what you're trying to build.
I'll help you create a practice that delivers exceptional patient care, creates real financial freedom, and doesn't require you to sacrifice your health, family, or entire life to make it work.
I'm board-certified in both conventional family medicine and functional medicine, which means I've spent enough time in both worlds to know what's broken and what's possible.
I run a busy (and profitable) functional medicine practice and work with a small number of practitioners who want to build one too.
Over the last two years, I've helped more than 10 clinicians launch and grow successful, sustainable practices. Many have left their other jobs, built teams, and a few are even preparing to franchise.
I care deeply about health, but I refuse to subscribe to the belief that burnout, overwork, and financial sacrifice are somehow requirements for being a good provider.
I love pushing limits—in business, in athletics, and in life.
And while I never imagined I'd become a business owner, I can't imagine doing anything else now.
If you're looking for a coach with a cookie-cutter approach to business, I'm probably not your person.
But if you're looking for someone who's built the practice you're dreaming of, understands how to balance the provider and CEO side of the business, and isn't afraid to tell you the truth when you need to hear it, we should talk.
Hey I’m Lyndsy
And I’m proof you can build a practice that changes lives and makes a lot of money… which, apparently, is a controversial opinion in healthcare.
I’ve built the practice you’re trying to start, and this is the shortcut I wish I had
13
Years in the emergency department as an NP
06
Years Running a 7-figure cash-pay practice
10
Practitioners I’ve helped start and build successful practices
A custom coaching experience for functional health providers who want to build a thriving cash-based practice without sacrificing themselves or the quality of care that made them pursue this work in the first place.
Real-time access to feedback from an experienced practitioner and practice owner when major decisions come up so you can avoid costly mistakes and grow faster.
Business Decision Support
Guidance on hiring, systems, delegation, and operations so your practice is less dependent on you doing everything yourself and gives you the freedom you’re craving.
CEO Insights
Move beyond the pay-per-visit model and create membership-based programs focused on patient outcomes to improve retention and increase revenue without overwhelming your calendar.
Growth Strategy
Twice-monthly coaching sessions focused on the challenges you're facing right now so you can keep moving forward in a way that’s profitable and sustainable.
1:1 Coaching
Here's What's Included
Prioritize tasks based on your stage of growth so you always know what to focus on next.
Personalized Support
Establish processes and systems with vetted tools so your practice becomes easy to scale as you grow.
Systems Operations Guidance
Because you need more than information. You need someone who's already done it and is ready to help you build a practice based on your goals, your patients, and your life. It's time to make your dreams a reality.
This isn’t another course, template library, or half-finished training sitting in your inbox on purpose
While the initial commitment is 3 months, most clients stay for 6–12 months as they continue to grow, hire, refine their offers, and scale their practice.
Continue Growing
Over the next three+ months, we'll work together to create the systems, strategy, pricing, offers, and business foundation needed to build a profitable, sustainable functional medicine practice.
Build Your Practice
We'll discuss where you are today, where you want to go, and whether coaching, mentorship, or both is the best path to get you there.
Exploration Call
Here’s how it works
They don't understand what it's like to be responsible for patient care while balancing payroll, overhead, and growth.
And they've certainly never built and scaled a successful functional medicine practice from the inside.
I have.
The coaching you receive isn't theoretical, pulled from a generic coaching course, or outdated advice that worked 10 years ago.
It's been tested in the real world, with real patients, and real financials at stake.
Everything I offer comes from lived experience, building a profitable practice while still actively caring for patients.
Most business coaches serving healthcare providers have never treated a patient
-Kara, SoulNova Functional Health
“I’ve loved working with Lyndsy as I’ve been building my functional medicine practice. She takes what can feel overwhelming and turns it into something clear and actionable. Her guidance has helped me grow not just clinically, but also in how I show up as a business owner.”
The traditional healthcare system taught many of us that wanting financial success somehow conflicts with being a good provider.
It doesn’t.
Exceptional patient care and financial abundance can, and should, exist together.
In fact, some of the best care happens when practitioners have the resources, systems, and support to operate at their highest level.
This is your permission to make a lot of money by providing excellent care
My coaching and mentorship are for:
Clinicians who are ready to leave those outdated beliefs and the conventional insurance-based model behind.
Functional medicine providers building or growing a cash-pay practice
Clinicians who are tired of being overworked, underpaid, and buried in administrative tasks
Providers who want more freedom, flexibility, and control over how they practice medicine
People who value quality over volume and want to spend more time helping fewer patients get better results
Practitioners who appreciate honest feedback, strategic thinking, and direct mentorship
Three-month commitment
$3,000/month
Business Coaching + Mentorship
Three-month commitment
$2,250/month
Business Coaching
Everything included in Business Coaching, plus direct support with the clinical side of your practice.
INCLUDES:
Functional medicine protocols
Treatment planning guidance
Clinical case mentorship
For practitioners who want guidance on building and growing a profitable, sustainable practice.
INCLUDES:
Initial 90-minute intake visit
2 monthly 60-minute Zoom calls directed at business development, growth, systems, and processes
Direct access via email or text between calls
Getting one more certification won't grow your practice.
The most successful practitioners have systems, processes, and trusted advisors helping them make better decisions and avoid costly mistakes.
Choose the level of support that fits your goals, experience, and stage of practice growth.
Q&A
I only take five coaching clients at a time because my primary job is still doing the work, not talking about it on Instagram.
I won’t waste your time with group calls and busywork that don’t apply to you.
You'll get personalized guidance, honest feedback, and direct access to someone who's already navigated the decisions you're making.
My goal isn't to serve the most people—it’s to get better results for the people I serve.
An intentionally small program, for bigger and better results
- Dr. AJ Burandt, MD, Plotline Health
“I still cannot believe everything we have accomplished together over the course of the past year, and I owe an incredible amount of thanks and gratitude to her.
We spoke about everything under the sun when it comes to starting a practice. Different vendors to use, how to structure fees, how to communicate with patients, which electronic health records to use, navigating the nuances of medical practices…you name it, and we covered it extensively.”
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